Univision Graphics and branding Program
Univision Hispanic Language Television Network Univision Communications Inc. (“Univision”) is the leading Spanish-language media company in the United States. The company’s portfolio includes television, radio, music and Internet offerings that entertain and inform more Hispanics each day than any other media company in the country. Univision was the first Hispanic television network in the US and broadcasts exclusively in Spanish via its many stations throughout the U.S. The “U” trademark was designed by Tom Geismar with three equal quarter circles and one square, each in a different color, to convey the multicultural Hispanic community and the coming together of different elements to form a unity. The logo and lettering were developed into a broad visual language and applied to exterior and interior signs, animated on-air signatures, press and sales materials, advertising signatures and launch materials. Today, Univision is the fifth largest television network in the country.