Canal 13, Buenos Aires, Argentina
Artear / El Trece Television Channel, Buenos Aires, Argentina Brand Update Artear returned to us in 2008 for some new thinking, a refresh of the brand identity and a new brand architecture for their many subsidiaries. Because most people experience the identity during a broadcast, not in static form, the reinvented mark was built to be in continuous, elegant motion. For any necessary static applications, the symbol is shown frozen in mid-turn, literally a still from the animated version. Graphic guidelines in Castillian Spanish were also created to help Artear manage its complex brand across all its new properties.
You may also like
Merck Brand Identity System
2011
CUNY Graduate Center Brand Identity System
2011
Kaplan Thaler Group
2011
Hillier Architects
2011
Young Artist Performances
2018
ACE American Cinema Editors
2011
mPress Graphics
2011
Voice of America
2011
Centro de Convenciones de Cartagena
2011
New York Public Library
2011